BUMBLE AND BUMBLE
STRAIGHT BLOW DRY
Sure, blow-drying can make your hair dry. But it can also make your hair feel super dried out. Thanks to a blend of heat-activated silicones found in Straight Blow Dry, the quest for quick-dried hair doesn’t have to result in lifeless, straw-like strands. A small dollop of product distributed evenly throughout the hair eliminates frizz and boosts shine, making for soft, manageable tresses that look as if they’ve never seen the end of a damaging dryer (much less daily sessions).
Though the product is designed to be used with the brand’s Straight Shampoo and Straight Conditioner, it works beautifully as a standalone product. Where you don’t want to deviate from the Straight protocol is by using a heavy or hurried hand when applying product: too generous an application or dicey distribution throughout the hair will turn out greasy locks. But when applied as instructed, it tames any frizz I have pre-hairwash and gives me sleek-and-shiny hair, blow dryer and all.—Felicia Zegler
FEATURE IMAGE: KEVIN PETERSON